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SOFTEKO
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Summary
- Vacancy: 1
- Age: 30 to 45 years
- Location: Dhaka (Dhanmondi 27)
- Salary: Negotiable
- Experience: 5 to 7 years
- Published: 20 May 2024
Requirements
Education
- Bachelor of Business Administration (BBA) in Marketing
Experience
- 5 to 7 years
- The applicants should have experience in the following business area(s):
Software Company, IT Enabled Service
Additional Requirements
- Age 30 to 45 years
- Strong Verbal Skills.
- Proficiency in English.
- Must have a creative and result-oriented mindset.
- Proper interpersonal skills, energy, and ability to work under pressure.
Key Qualifications
- Strong understanding of Branding / Brand Promotion.
- Needs a strong grasp of developing and managing sales funnels.
- Ability to plan and implement marketing campaigns successfully.
- Skilled in Facebook Marketing and other social media platforms.
- Capable of creating strategies to increase audience awareness.
- Must be skilled in using Social Media Analytics Tools.
- Basic graphic design skills to create appealing content.
- Should have the ability to make data-driven decisions.
- Must have a portfolio showcasing previous work
Responsibilities & Context
- Design social media strategies to achieve marketing targets.
- Generating engaging and relevant content for various digital channels including website, blog, social media, email newsletters, etc.
- Implement branding strategies that effectively communicate the product’s/company’s value and uniqueness to the target audience.
- Design and optimize the sales funnel to enhance customer acquisition, engagement, and retention.
- Collaborate with the product team to align marketing strategies with business objectives.
- Plan and execute comprehensive digital marketing campaigns across various social media platforms.
- Monitor campaign performance and adjust strategies as needed to ensure maximum effectiveness and ROI.
- Ensure all content is on-brand and contributes to the company’s overall marketing objectives.
- Analyze marketing data to make informed decisions that enhance campaign performance and overall marketing strategies.
- Test different approaches and use data insights to optimize marketing efforts continuously.
- Manage the marketing budget to ensure optimal allocation of resources across campaigns and platforms.
- Stay updated on the latest trends and best practices in digital marketing, especially within the educational technology sector.
Skills & Expertise
Digital Marketing
Digital Marketing Executive
Marketing
Skilled in digital marketing
Compensation & Other Benefits
- Weekly 2 holidays, Performance bonus
- Lunch Facilities: Full Subsidize
- Salary Review: Yearly
- Festival Bonus: 2
- Competitive salary and benefits package.
- Opportunity to work with a talented and passionate team.
- Career growth and professional development opportunities.
- Friendly and inclusive work environment.
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka (Dhanmondi 27)
Job Highlights
We seek a Digital Marketing Manager with 5+ years of experience in branding, content creation, and campaign execution. Must be skilled in social media strategy, analytics, and sales funnel optimization.