LifeSpring Consultancy Limited

Summary

Vacancy: 1
Location: Dhaka (PanthaPath)
Salary: Negotiable
Experience: At least 1 year
Published: 1 Jul 2024

Requirements

Education

Bachelor of Business Administration (BBA) in Marketing

Experience

At least 1 year
The applicants should have experience in the following business area(s):
Direct Selling/Marketing Service Company

Responsibilities & Context

Job Description: We are seeking a skilled and results-oriented Media Buyer with at least one year of experience to join our dynamic marketing team at LifeSpring. As a Media Buyer, you will play a crucial role in developing and executing effective media buying strategies across various digital platforms, with a primary focus on Facebook, Google, and email marketing campaigns. Additionally, you will contribute to our search engine optimization (SEO) efforts to enhance our online visibility and drive organic traffic.

Responsibilities: Media Buying:Plan, develop, and execute media buying campaigns on Facebook Ads, Google Ads platforms, and email marketing platforms, optimizing for maximum reach, engagement, and conversions.Craft compelling email marketing campaigns to improve open rates, click-through rates, and conversions.Conduct thorough audience research and segmentation to target the right demographics and interests.Monitor campaign performance, analyze data, and make data-driven adjustments to optimize ad spend and achieve campaign goals.Stay up-to-date with the latest trends and best practices in media buying, email marketing, and digital advertising.

Search Engine Optimization (SEO):Implement on-page and off-page SEO strategies to improve organic search rankings and drive website traffic.
Conduct keyword research and analysis to identify relevant search terms and optimize website content.
Build backlinks and develop relationships with other websites to enhance online authority.
Track and analyze SEO performance using tools like Google Analytics and Search Console.
Reporting and Analysis:Prepare regular reports on media buying, email marketing, and SEO performance, including key metrics, insights, and recommendations.
Collaborate with the digital marketing and business development teams to assess campaign effectiveness and identify areas for improvement.

Skills & Expertise

Digital Marketing

Email Marketing

Good communication skills

Media Planning/ Media Buying

Social Media Marketing

Compensation & Other Benefits

Salary Review: Yearly
Lunch Facilities: Partially Subsidize

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka (PanthaPath)

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