Parkway Hospitals Singapore Ltd.
Parkway Hospitals Singapore Ltd.
Parkway Hospitals Singapore Ltd.
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Summary
- Vacancy: 1
- Location: Anywhere in Bangladesh
- Minimum Salary: Negotiable
- Experience: At least 3 years
- Published: 15 Aug 2024
Requirements
Experience
- At least 3 years
- The applicants should have experience in the following business area(s):
Hospital
Responsibilities & Context
Key Roles & Responsibilities:
- Utilize various digital marketing channels, including but not limited to performance marketing, search engine marketing (SEM), social media marketing, email marketing, and content marketing.
- Develop and execute a comprehensive lead generation strategy to cater to organizational needs.
- Manage positive interactions with media, PR activities that is aligned with company strategy including facilitation of marketing seminars, press conferences and advertisements.
- Develop brand communication tools, channels and content ensuring that the brand image and message is sustained and enhanced with the internal and external audiences.
Key Accountabilities:
- Design brand and communications strategy to enhance and facilitate the revenue generation in conjunction with Country Manager.
- Develop, execute, measure and optimize integrated marketing communications plans and tactics to effectively promote the service in relevant stakeholders and also makes a positive impact towards the sales functions.
- Contribute to the regional and social media strategy as it relates to building brand locally.
- Evolve consumer marketing communications toolkit and process to be more efficient, drive greater action and better leverage technology.
- Analyze market trends and competitor activities to identify opportunities for lead generation and growth.
- Monitor the performance of all campaign marketing and digital marketing campaigns and optimize them for maximum efficiency and ROI.
- Ensure that planned PR activities are defined and executed in time to enhance company’s brand image.
- Communicate with the businesses so they are effectively engaged in cross platform activities.
Workplace
Work at office
Employment Status
Full Time
Job Location
Anywhere in Bangladesh