Apex Data Management & IT Ltd
Apex Data Management & IT Ltd
Apex Data Management & IT Ltd
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Summary
- Vacancy: 1
- Age: 30 to 45 years
- Location: Dhaka (Banani)
- Salary: Negotiable
- Experience: 10 to 12 years
- Published: 25 Aug 2024
Requirements
Education
- Bachelor of Business Administration (BBA) in Marketing
- An advanced degree or professional certification is a plus.
Experience
- 10 to 12 years
Additional Requirements
- Age 30 to 45 years
Responsibilities & Context
- Develop and execute integrated marketing and brand communication strategies tailored to all Apex’s SBU, aligning with overall business goals and enhancing brand visibility.
- Develop and implement a comprehensive digital marketing strategy to drive online traffic and customer acquisition.
- Come up with new ideas and design tools to keep the interactive and engaging (video/quiz/activity etc.)
- Oversee the creation and execution of innovative brand campaigns that strengthen our market position and drive consumer engagement.
- Conduct market research and analysis to identify trends, opportunities, and challenges, and use insights to inform strategy and decision-making.
- Work closely with cross-functional teams, including sales, development, and executive leadership, to ensure cohesive and integrated brand messaging.
- Develop and manage the marketing budget, ensuring efficient allocation of resources and maximizing return on investment.
- Set clear performance metrics and KPIs for marketing initiatives, monitor progress, and adjust strategies as needed to achieve objectives.
- Plan, lead and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising: Online Advertising, Content Marketing, Social Media Marketing, Email Marketing, and Website Management.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. An advanced degree or professional certification is a plus.
- Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends).
- Experience in setting up and optimizing Google AdWords campaigns.
- Strong leadership and team management capabilities.
- Exceptional strategic thinking and problem-solving skills.
- Excellent communication and interpersonal skills.
- Proficiency in data analysis and performance metrics.
- Experience with digital marketing, media planning, and brand management.
Skills & Expertise
Data Analytics
Digital Marketing
Google Adwords
Google analytics
Promotion and Branding
Webtrends
Compensation & Other Benefits
- Festival Bonus: 2
- Competitive salary based on experience & competencies.
- Opportunities for professional growth and development.
- Dynamic and collaborative work environment.
- 5 Days work week
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka (Banani)