Epyllion Group
Epyllion Group
Epyllion Group
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Summary
- Vacancy: 01
- Age: at least 30 years
- Location: Dhaka (Tejgaon Industrial Area)
- Salary: Negotiable
- Experience: At least 8 years
- Published: 22 Sep 2024
Requirements
Education
Master’s Degree in Business, preferably with a Major in Marketing from a reputed Public/Private University.
Experience
- At least 8 years
- The applicants should have experience in the following business area(s):
Retail Store, Group of Companies
Additional Requirements
- Age at least 30 years
- Tech & social media savvy & Knack for Fashion.
- Knack for coming up with creative ideas and campaigns. Analytical thinking & creative storytelling.
- Proactive, Strong Communication & Interpersonal Skills are required
- Focus on Data driven approach.
- Team oriented, collaboration & relationship management.
- Preference Proven Work Experience and Agency Experience.
Responsibilities & Context
Planning:
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Design, schedule, and execute the Marketing activities (Event & Activation, Digital) as per the Marketing plan agreed upon with the brands.
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Design the launch plan presentation for the brands & present to management for approval.
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Collaborate & contribute with the team in Content Creation Planning. Guide Team to ensure effective engaging content & flawless execution.
Events & Activation:
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Develop customer’s engagement strategies in outlet and execute effectively.
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Bringing alive the spirit of the brand through 360-degree events, sponsorships, activations etc.
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Prepare quarterly/ half yearly/ yearly Event calendar, proposal and budget in coordination with brand and digital team.
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Guide team to manage and implement launch events like selection of the venue, production of the set-up, monitoring of the budget, guests list and PR releases to editors for the main launches.
Outlet Branding:
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Ensure on time Outlet season wise brand image change & updating as per plan.
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Ensure for Effective branding activation (Bill board, signage etc) as per the outlet location.
Digital Marketing:
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Lead & guide Digital team to set objectives, goals and strategies for season’s campaign & communication.
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Ensure & review effective digital ROI report of each campaign and season & submit to management.
CRM:
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Ensure, guide & assist Team members for proper customer database & develop new strategies to increase the base.
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Lead partnership activations with existing partners, outlet events and activation.
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Implement customer engagement strategies by collaboration of cross functional teams like Sales.
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Ensure dynamic reporting by analyzing customer data, support & service & present management time to time along with way forward plan.
PR
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Formulate PR plans & strategies.
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Enhance Brand’s voice & presence through online & offline Channels.
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Build strategic relationships and partner with key industry players, agencies and vendors
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Ensure Effective PR management with latest PR trends & best practice.
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Coordinate and negotiate with the magazines to get PR coverage including Ads and advertorial
Budget Management
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Prepare marketing budget on a quarterly and annual basis and allocate funds effectively.
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Guide concern Team to ensure effective utilization of budget.
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Dept. Budget/Expense report generate monthly & forecast future utilization effectively.
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Analyze the marketing campaigns by brand and prepare a detailed report after the execution of the activities.
Dynamic Report
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Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
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Review seasonal, monthly and campaign based digital performance reports of all Channels and submit to management with future suggestions.
Skills & Expertise
Communication
Customer Relationship Management
Digital Marketing
outlet Branding
Public Relations
Compensation & Other Benefits
- Mobile bill, Tour allowance, Gratuity, Insurance
- Salary Review: Yearly
- Festival Bonus: 2
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka (Tejgaon Industrial Area)