E-commerce Manager with Brand and Marketing Expertise

Bombay Sweets & Co. Ltd.

Bombay Sweets & Co. Ltd.

Bombay Sweets & Co. Ltd.

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Summary

  • Vacancy: —
  • Age: 28 to 40 years
  • Location: Dhaka
  • Salary: Negotiable
  • Experience: 3 to 5 years
  • Published: 27 Oct 2024

Requirements

Education

  • Bachelor’s degree in Marketing, Business Administration, or any field

Experience

  • 3 to 5 years

Additional Requirements

  • Age 28 to 40 years
  • Minimum of 3-5 years of experience in e-commerce management, with a strong focus on brand development and marketing.

  • Proven track record of driving online sales growth and enhancing brand presence.

  • Proficiency in e-commerce platforms, digital marketing tools, and analytics software.

  • Strong understanding of SEO, SEM, email marketing, social media, and online advertising best practices.

  • Excellent leadership skills with the ability to manage cross-functional teams and projects.

  • Analytical mindset with strong problem-solving abilities.

  • Creative thinker with a results-driven approach and passion for girls lifestyles & children’s products and trends.

Responsibilities & Context

We are seeking an experienced E-commerce Manager with a strong background in branding and marketing within the girls’ lifestyle and kids’ stationery sectors. The ideal candidate will be responsible for managing and growing our online sales channels, enhancing our brand presence, and developing marketing strategies that engage our target audience. This role requires a creative and analytical individual who can drive e-commerce initiatives while maintaining the integrity of our brand.

E-commerce Operations Management:

  • Oversee the daily operations of our e-commerce platforms, ensuring optimal performance and user experience.

  • Manage product listings, inventory, pricing strategies, and promotional activities including promotional contents planning.

  • Collaborate with cross-functional teams, including IT, sales, and customer service to streamline processes and resolve issues.

  • Implement and manage promotional campaigns, discounts, and special offers to boost sales.

  • Work closely with graphic designer to design the regular promotional contents and communicate through different platforms.

    Brand Development and Management:

  • Develop and execute strategies to strengthen our brand identity in the girls’ lifestyle and kids’ stationery markets.

  • Ensure consistent brand messaging across all online channels, including the website, social media, and digital advertising.

  • Monitor brand performance and customer perceptions, making adjustments as needed to enhance brand equity.

    Marketing Strategy and Execution:

  • Plan and execute comprehensive digital marketing campaigns to drive traffic, engagement, and sales.

  • Utilize SEO/SEM, content marketing, influencer partnerships, and social media to reach and engage target audiences.

  • Analyze marketing data to measure effectiveness and optimize strategies for maximum ROI.

  • Analyze market trends and customer insights to tailor marketing efforts effectively.

    Data Analysis and Reporting:

  • Monitor key performance indicators (KPIs) such as website traffic, conversion rates, average order value, and customer retention.

  • Generate regular reports to track performance and identify areas for improvement.

  • Use data-driven insights to optimize e-commerce strategies and marketing campaigns.

    Customer Experience Enhancement:

  • Lead initiatives to improve customer journey and satisfaction on our e-commerce platforms.

  • Implement personalization and segmentation strategies to enhance user experience.

  • Address customer feedback proactively to improve products and services.

  • Stay updated on industry best practices to continually enhance customer satisfaction.

Compensation & Other Benefits

  • Gratuity, Provident fund
  • Lunch Facilities: Full Subsidize
  • Festival Bonus: 2
  • Opportunity to make a significant impact in a growing company.

  • Collaborative and innovative work environment.

  • Professional development and career advancement opportunities.

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka

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To apply for this job email your details to admin@chakricircular.com