Genius Farms Limited

Summary

Vacancy: —
Age: 25 to 45 years
Location: Dhaka
Minimum Salary: Negotiable
Experience: 4 to 5 years
Published: 27 Feb 2025

Requirements

Education

Bachelor of Business Administration (BBA) in Marketing, Bachelor of Business Administration (BBA) in Business Administration

Experience

4 to 5 years
The applicants should have experience in the following business area(s):
Software Company, IT Enabled Service, E-commerce, Artificial Intelligence (AI) Startup, Business-to-Business (B2B) Software and Services Startup

Additional Requirements

Age 25 to 45 years

Key Skills & Requirements:

Digital Marketing Expertise: Strong knowledge of digital marketing channels, including SEO, SEM, social media marketing, email marketing, and content marketing.
E-commerce Management: Hands-on experience with platforms such as Shopify, WooCommerce, or similar e-commerce solutions.
Analytical Skills: Ability to interpret data and leverage insights to optimize marketing and sales performance.
Pricing Strategy Knowledge: Understanding of competitor pricing analysis and demand-driven pricing models.
Content Creation: Strong ability to develop content for social media, websites, and digital ads.
Technology Proficiency: Familiarity with Google Analytics, AdWords, SEMrush, Hootsuite, and other relevant digital marketing tools.
Project Management: Excellent organizational and time management skills to handle multiple projects simultaneously.
Proven Track Record: Demonstrated success in increasing online sales, improving e-commerce revenue, and executing high-impact digital marketing campaigns.

Responsibilities & Context

Experience:

Minimum of 5 years in digital marketing, e-commerce management, or business development.
Experience in one or more of the following industries:
E-commerce
F-commerce
Agricultural inputs (pesticide, seed, organic fertilizer, micronutrient, etc.)
Agricultural machinery
Advertising Technology (AdTech) Startup
Online Retail Startup

Job Responsibilities

E-commerce Strategy Development:
Develop and implement a comprehensive e-commerce strategy focused on maximizing online sales and profitability.
ROI-Focused Campaigns:
Plan and execute digital marketing campaigns (SEO, SEM, email marketing, and paid ads) with clear performance indicators to maximize return on ad spend (ROAS).
Pricing Strategy & Market Analysis:
Analyze market trends, competitor pricing, and customer behavior to define competitive yet profitable pricing strategies.
Social Media Optimization:
Manage and optimize social media platforms (Facebook, Instagram, LinkedIn, etc.) to drive brand engagement and online conversions.
Sales Funnel Optimization:
Develop and implement strategies to enhance the customer journey, increase conversion rates, and boost average order values.
Cross-Channel Coordination:
Align e-commerce and digital marketing efforts to create a seamless online brand experience across platforms.
Data-Driven Decision Making:
Regularly analyze campaign performance, sales data, and customer insights to refine marketing strategies and maximize ROI.
Budget Management:
Allocate and manage budgets for e-commerce operations and digital marketing campaigns efficiently.
Performance Tracking:
Monitor and evaluate key performance metrics such as ROI, Customer Acquisition Cost (CAC), Customer Lifetime Value (CLV), and ROAS.
Customer Insights & Feedback:
Utilize customer data and feedback to improve the user experience and develop targeted marketing campaigns.
Brand Development & Employer Branding:
Strengthen Genius Farms’ online reputation and position the company as a thought leader in the agricultural industry.
Competitor Analysis:
Stay updated on industry trends and competitors’ strategies to maintain a competitive advantage.

Skills & Expertise

Advertising & Promotion

Agriculture Machineries

Agro Marketing

Business Development

Digital Marketing

E-Commerce products

Compensation & Other Benefits

Weekly 2 holidays
Lunch Facilities: Full Subsidize

Others benefit as per company Policy.

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka

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To apply for this job email your details to admin@chakricircular.com