Head of Sales Program & Demand Generation

ACI Limited

ACI Limited

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Summary

• Vacancy: —
• Location: Dhaka (Tejgaon)
• Experience: At least 15 years
• Published: 3 Mar 2025

Requirements

Education

• Master of Business Administration (MBA)

• or Equivalent

Experience

• At least 15 years

Additional Requirements

• 15+ years of experience in sales leadership, demand generation, or business development, with at least 5 years in a leadership role.
• Proven track record in driving exports and global sales expansion, particularly in Europe, the Middle East, and Africa.
• Deep expertise in sales programs, lead generation, CRM platforms, and marketing automation.
• Strong understanding of export regulations, international trade, and cross border market dynamics.
• Ability to align sales, marketing, and business development for seamless revenue growth.

Responsibilities & Context

Cl is one of the leading conglomerates in Bangladesh. We are performing our business in diversified areas of Pharmaceuticals, Consumer Brand: Agribusinesses and Retail Chain with a mission to improve the quality of life of the people of Bangladesh

We are looking for a committed & performance driven candidate for the position in its Corporate Department:

MAJOR JOB RESPONSIBILITIES

Sales Programs & Demand Generation

• Design and execute high-impact sales programs that drive lead generation, pipeline acceleration, and revenue growth.
• Implement data-driven demand generation and offer strategies, leveraging digital marketing, automation, and analytics to target high-value customers.

Business Development & Market Expansion

• Lead export expansion into EMEA, identifying new opportunities, partners, and channels to scale ACis footprint.
• Develop go-to-market strategies for international markets, ensuring seamless market entry and sustained growth.
• Build strategic relationships with distributors, retailers, and enterprise clients in key global markets.

Revenue Growth & Sales Leadership

• Own and drive sales performance metrics, ensuring scalable and repeatable revenue streams.
• Work cross-functionally with product, marketing, finance, and operations to create an integrated sales growth strategy.
• Champion technology-driven sales enablement, leveraging AI, CRM automation, and predictive analytics to drive efficiency.

Offer Development and Management

• Collaborate with Product, Sales, and Marketing teams to design compelling offers tailored to different customer segments.
• Oversee the entire lifecycle of promotional offers, ensuring effective launch, performance tracking, and optimization.
• Ensure all offers align with customer needs and market trends to maximize engagement and conversions.

Data-Driven Decision-Making

• Leverage Al-driven analytics and performance dashboards to measure and optimize demand generation activities.
• Conduct A/B testing and optimization strategies to improve campaign effectiveness and conversion rates.
• Develop real-time reporting on demand generation performance and provide actionable insights for leadership.

Collaboration and Alignment

• Work closely with Sales, Product, Finance, and Customer Experience teams to ensure cohesive marketing strategies and seamless execution.
• Partner with external agencies and vendors to enhance demand generation capabilities.
• Align initiatives with broader corporate branding and positioning strategies.

Budget and Resource Management

• Create and manage offers and demand generation budgets, ensuring effective resource allocation.
• Optimize spending across different channels to maximize ROI.
• Report regularly on financial performance and cost-efficiency metrics.

Market Research and Competitive Analysis

• Conduct market and customer research to identify emerging trends and opportunities.
• Stay updated on competitor activities and benchmark ACI’s demand generation strategies against industry leaders.
• Continuously adapt offers and demand generation strategies to changing consumer behavior.

WHO YOU ARE

• A visionary leader with a passion for global sales, business development, and demand generation.
• A natural relationship builder with a strong understanding of international markets and export strategies.
• A data-driven decision-maker who leverages analytics, automation, and customer insights to drive demand.
• A results-oriented innovator who thrives in fast-paced, high-impact environments.

HOW YOU LEAD

• You build and scale high-performing sales programs that drive measurable impact.
• You thrive on collaboration, working seamlessly across sales, marketing, and operations teams.
• You embrace technology and automation to optimize sales processes and improve efficiency.
• You are a customer-first thinker, ensuring that demand-generation strategies align with market needs.

Compensation & Other Benefits

WE OFFER

• Attractive compensation package.
• Performance based career path.

Employment Status

Full Time

Job Location

Dhaka (Tejgaon)

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