Senior Digital Sales & Marketing Specialist

BRAC Saajan Exchange Limited (BSEL)

BRAC Saajan Exchange Limited (BSEL)

 

BRAC Saajan Exchange Limited (BSEL)

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Summary

  • Vacancy: 1
  • Location: Dhaka (Badda)
  • Salary: Tk. 70000 – 80000 (Monthly)
  • Experience: 2 to 5 years
  • Published: 5 Apr 2025

 

Requirements

Education

  • Bachelor of Business Administration (BBA)

Experience

  • 2 to 5 years
  • The applicants should have experience in the following business area(s):
    Banks, IT Enabled Service, Financial Consultants

Responsibilities & Context

Digital Sales:

  • Develop, implement, and manage customer acquisition for the digital sales channel, e.g., mobile app, web app, etc.
  • Monitor, analyse, and optimise digital sales performance, implementing effective measures to improve conversion rates, customer acquisition and the number of transactions.
  • Liaise with relevant departments to resolve customer queries and/or issues.

Team Management:

  • Lead, mentor, and develop the Sales Support Team, fostering a culture of collaboration, innovation, and high performance. Ensure alignment with broader company objectives by working closely with cross-functional teams.
  • Set clear objectives and provide guidance to ensure team members meet their goals.
  • Conduct regular performance reviews and support professional development initiatives.
  • Delegate tasks effectively and manage workloads to ensure project deadlines are met.

Marketing Strategy & Campaigns :

  • Develop, implement, and manage offline and online marketing campaigns to achieve business objectives.
  • Conduct market research to identify trends, customer preferences, and competitive positioning.
  • Monitor and analyse the effectiveness of marketing campaigns, providing insights and recommendations for improvement.

Brand & Content Management :

  • Ensure brand consistency across all marketing materials and communication channels.
  • Oversee the creation of high-quality content for websites, blogs, social media, email marketing, and other platforms.
  • Develop compelling copy and detailed creative briefs for designers and agencies to ensure high-quality marketing materials.
  • Manage relationships with designers and agencies to produce engaging marketing materials.

Digital Marketing & Social Media:

  • Develop and execute digital marketing strategies, including SEO, PPC, and social media campaigns.
  • Analyse website traffic and social media engagement, providing reports and insights.
  • Manage social media platforms, ensuring effective engagement with the target audience.

Stakeholder & Vendor Management:

  • Work closely with sales, support, and customer service teams to align marketing initiatives.
  • Manage relationships with external agencies, suppliers, and media partners.
  • Negotiate contracts and manage budgets for marketing projects and advertising.

Events & Public Relations:

  • Plan and coordinate promotional events, trade shows, and webinars.
  • Develop press releases and maintain media relations to enhance brand reputation.
  • Identify sponsorship and partnership opportunities to increase brand exposure.

Skills & Expertise

Adobe creative Suite

Banks & Financial

Content Marketing

Marketing Automation Software

PPC Marketing

SEO and Digital Marketing

Compensation & Other Benefits

  • Weekly 2 holidays
  • Salary Review: Yearly
  • Festival Bonus: 2

Festival bonuses as per company policy.
Annual leaves as per company policy.
Professional development and training opportunities.

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka (Badda)

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To apply for this job email your details to admin@chakricircular.com