US-Bangla Airlines OTAs
US-Bangla Airlines OTAs
US-Bangla Airlines OTAs
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Summary
- Vacancy: —
- Age: 27 to 35 years
- Location: Dhaka (Banani)
- Minimum Salary: Negotiable
- Experience: At least 3 years
- Published: 15 Jan 2025
Requirements
Education
- Bachelor of Business Administration (BBA) in Marketing, Bachelor of Business Administration (BBA) in Business Administration
Experience
- At least 3 years
- The applicants should have experience in the following business area(s):
Airline, Group of Companies
Additional Requirements
- Age 27 to 35 years
- Proven experience (3–5 years) in brand management or a similar role, preferably in [industry].
- Strong understanding of marketing principles, consumer behavior, and market research.
- Proven experience working with creative teams, including designers and content creators.
- Proficiency in ATL BTL
- Excellent communication, presentation, and leadership skills.
Responsibilities & Context
FirstTrip Ltd. a sister concern of US-Bangla Airlines, is looking for potential candidates to submit applications for the Assistant Brand Manager – Brand & Communication position.
We seek a dynamic and creative Assistant Brand Manager (ABM) to take ownership of our brand strategy and drive its development, implementation, and performance. The ideal candidate will have a strong understanding of consumer behavior, excellent project management skills, and the ability to lead cross-functional teams to deliver impactful campaigns that enhance brand recognition and drive business growth.
Key Responsibilities:
1. Brand Strategy and Planning
– Develop, implement, and manage comprehensive brand strategies aligned with company objectives.
– Analyze market trends, consumer insights, and competitive activities to identify brand positioning and differentiation opportunities.
2. Campaign Management
– Plan and execute 360-degree marketing campaigns, including digital, print, OOH, and experiential initiatives.
– Collaborate with creative teams to produce impactful advertising materials and content.
3. Brand Communication
– Ensure brand messaging and tone of voice are consistent across all channels.
– Act as the primary custodian of the brand identity, maintaining brand guidelines and ensuring compliance across internal and external stakeholders.
4. Performance Tracking and Analysis
– Monitor and measure brand performance using key metrics (e.g., brand equity, awareness, and loyalty).
– Prepare detailed reports and presentations on campaign performance and brand health.
5. Stakeholder Collaboration
– Work closely with product, sales, and customer service teams to align branding efforts with business goals.
– Collaborate with creative teams, designers, and copywriters to ensure the execution of innovative and visually appealing campaigns.
– Manage relationships with external agencies and vendors for creative and production work.
6. Budget Management
– Oversee the brand budget, ensuring optimal allocation and ROI on marketing spend.
Compensation & Other Benefits
- Weekly 2 holidays, Insurance
- Lunch Facilities: Full Subsidize
- Salary Review: Yearly
- Festival Bonus: 2
Others as per company policy.
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka (Banani)
To apply for this job email your details to admin@chakricircular.com