Assistant Manager – Marketing & Brand (Food & Beverage)

International Office Machines Ltd

International Office Machines Ltd

Follow

More jobs from this company

Summary

• Vacancy: 1
• Age: 25 to 35 years
• Location: Dhaka
• Salary: Negotiable
• Experience: 4 to 6 years
• Published: 12 May 2025

Requirements

Education

• Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing

Experience

• 4 to 6 years
• The applicants should have experience in the following business area(s):
  Food (Packaged)/Beverage

Additional Requirements

• Age 25 to 35 years

Responsibilities & Context

About Us:

At Gourmet Galaxy Ltd., we believe in turning everyday refreshment into extraordinary moments. As the proud parent company of Cocojoy, one of Bangladesh’s most loved beverage brands, we’re on a mission to serve natural goodness with an innovative twist.We’re looking for an Assistant Manager – Marketing & Brand who’s part strategist, part storyteller, and full-time brand builder. If you live and breathe campaigns, trends, and consumer insight—this one’s for you.

Key Responsibilities:

• Brand Strategy & Execution
• Assist in shaping the Cocojoy brand narrative across digital and offline platforms
• Lead branding initiatives, campaign launches, and seasonal promotions
• Work closely with design and creative teams to maintain consistent brand voice
• Digital Marketing & Social Media
• Develop content calendars, digital campaigns, and influencer collaborations
• Monitor campaign performance and report on key KPIs (reach, engagement, ROAS)
• Stay ahead of F&B trends, viral moments, and competitor activityTrade & Retail Marketing
• Coordinate POSM, visibility tools, and in-store activations
• Collaborate with Sales team on regional marketing plans and events
• Ensure strong product presence across modern trade & general trade
• Consumer Insights & ResearchConduct surveys, gather feedback, and analyze consumer behavior
• Track competitor positioning and market movement
• Turn insights into actionable brand decisionsVendor & Stakeholder Management
• Liaise with agencies, event partners, designers, and printersManage budgets and ensure timely execution of projects

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka

Source link