building technology & ideas ltd.
building technology & ideas ltd.
building technology & ideas ltd.
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Summary
- Vacancy: —
- Location: Dhaka
- Minimum Salary: Negotiable
- Experience: At least 5 years
- Published: 29 Jul 2024
Requirements
Education
- BBA/MBA from any reputed University
Experience
- At least 5 years
Additional Requirements
- Expert in Mailchimp, Brevo ADN Email or similar marketing automation tools.
- Experience with lead scoring and nurturing
- Experience with CRM, preferably Salesforce
- Ability to analyze data and report on campaign performance
- Experience with A/B testing and optimization
- Knowledge of HTML and CSS for email and landing page templates
- Excellent communication and project management skills
- Ability to work independently and in a team environment
- Well-versed in current marketing automation trends and best practices
Responsibilities & Context
- Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements.
- Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software
- Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
- Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously.
- Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
- Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
- Support essential marketing operations initiatives in Mailchimp/Brevo/ADN Email such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing.
Skills & Expertise
Analytical Skill
Communication
Multitasking
Project Management
Testing
Compensation & Other Benefits
- Pick & Drop facility.
- Salary Review: Yearly based on performance
- Festival Bonus: 2 (Yearly)
- Earn leave Encashment
- Gratuity Scheme
- Lunch & Mobile allowance
- Welfare Fund
- Weekly Holidays: Friday and Alternative Thursday
Employment Status
Full Time
Job Location
Dhaka