Branding Executive

Panjeree Publications Ltd.

Panjeree Publications Ltd.

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Summary

• Vacancy: —
• Location: Dhaka (Shantinagar)
• Salary: Negotiable
• Experience: At least 2 years
• Published: 4 Mar 2025

Requirements

Education

• Bachelor/Honors, Masters

BBA/MBA (major in marketing) from any reputed university

Experience

• At least 2 years

Additional Requirements

• At least 2 years of industry experience is required; strategic planning experience in advertising organization is preferred
• Proficient in conducting market research and analyzing consumer behavior
• Proficiency in design tools (Adobe Illustrator, Photoshop) and marketing analytics tools

Responsibilities & Context

Panjeree Publications Ltd. is a leading publishing house within the country with positive work environment and rewarding corporate culture. We are inviting applications from qualified candidates for the mentioned position.

Job Responsibilities:

• Develop and execute different branding strategies aligned with company vision
• Drive long-term brand strategy, implement short-term supportive goals
• Manage equity programs including ATL/BTL activations, PR, and media planning
• Execute brand activations programs including POSM, promotions, e-commerce, sampling .
• Plan for cost-effective strategies Optimize brand/media budget
• Analyze marketing campaign effectiveness and generate post-execution reports

Compensation & Other Benefits

Salary: Attractive salary and benefits package will be offered to deserving candidates

Employment Status

Full Time

Job Location

Dhaka (Shantinagar)

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