Cluster Trade Marketing Manager

Banglalink

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Summary

• Vacancy: 1
• Location: Chattogram
• Experience: 4 to 6 years
• Published: 23 May 2024

Requirements

Education

• A bachelor degree preferably majoring in Marketing

Experience

• 4 to 6 years

Additional Requirements

• Person with disability are encouraged to apply

• Job Experience Required-
• 3 to 4 years of sales & distribution experiences Required Capabilities-
• Thorough Knowledge about sales and distribution process & activity –
• Sound knowledge about vendor management –
• Strong business acumen and understanding of commercial aspects –
• Strong communication skills –
• Sound trade merchandising planning

Responsibilities & Context

• Manage & roll out planning of the visibility projects at retail levels aimed to ensure increased retail presence for the sustainable advantages in achieving visibility goals of Mass Market Sales & Distribution –
• Supervise the field level regional merchandizing execution team to complete the activities as per Trade Marketing Activity Calendar –
• Guide the Retail Merchandising Field Forces and review selected outlets as per business & compliance requirements –
• Regular visit to the outlets to review and get update on current merchandizing placement and its status –
• Manage, maintenance and renewal of agreements of different vendors/market authority in the concerned regions –
• Preparing different offer proposals documents/presentations, regional communication material related to different campaigns –
• Ensuring effective and efficient retail merchandising of POSM through placement activity in achieving set objectives for retail preference –
• Motivate & reinforce channel partners for gaining maximum retail preference –
• Co-ordinate with Central team for necessary business requirement with justifications and receive the final allocated POSM for the regions –
• Conduct regular trade visit on POSM presence, competition presence in POSM as well as gather trade feedback on in-ground POSM –
• Manage the roll out of retail engagement initiatives (Trade Events) at retail levels in achieving set objectives for retail preference –
• Develop, maintain and foster strategic relations with current vendors & encourage vendors’ team to maintain a long term perspective in forming partnerships –
• Develop the functional skill development program of the trade marketing force

Compensation & Other Benefits

As per Company Policy

Employment Status

Full Time

Job Location

Chattogram

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