Deputy Manager, Brand

Singer Bangladesh Limited

Singer Bangladesh Limited

 

Singer Bangladesh Limited

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Summary

  • Vacancy: 01
  • Age: at least 30 years
  • Location: Dhaka (GULSHAN 2)
  • Experience: At least 8 years
  • Published: 9 Jun 2024

 

Requirements

Education

  • Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing
  • Certification in digital marketing or data analytics is a plus.

Experience

  • At least 8 years
  • The applicants should have experience in the following business area(s):
    Telecommunication, Manufacturing (FMCG), Multinational Companies, Electronic Equipment/Home Appliances

Additional Requirements

  • Age at least 30 years
  • Experience with advanced data analytics tools and software.
  • Proven track record of developing and implementing successful brand strategies.
  • Strong analytical skills with the ability to interpret data and derive actionable insights.
  • Proficiency in performance marketing and digital marketing tools.
  • Excellent marketing research skills, with the ability to conduct and analyze market research.
  • Exceptional presentation and communication skills.
  • Experience working with global teams on a daily basis.
  • Expertise in marketing budget planning and management.
  • Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.

Responsibilities & Context

Job Summary: We are seeking an experienced and strategic Deputy Brand Manager with a strong background in brand strategy development, analytical mindset, performance marketing expertise, data analytical abilities, and marketing research proficiency. The ideal candidate will have a minimum of 8 years of experience in the home appliance, FMCG, or telecom industry and possess a proven track record in brand management. This role requires daily collaboration with the regional marketing team and exceptional presentation skills.

Job Description:

  • Develop and execute comprehensive brand strategies to drive brand growth and market share.
  • Analyze market trends, consumer insights, and competitive landscape to identify opportunities and threats.
  • Implement strategic initiatives to enhance brand positioning and achieve business objectives.
  • Lead performance marketing efforts, including digital marketing campaigns, to drive customer acquisition and retention.
  • Optimize marketing campaigns across various channels to maximize ROI and effectiveness.
  • Utilize data analytics to track and measure brand performance, consumer behavior, and market trends.
  • Develop and manage the marketing budget, ensuring efficient allocation of resources.
  • Work closely with the regional team to ensure alignment of brand strategies and marketing initiatives.
  • Coordinate cross-functional efforts to achieve brand objectives and drive business growth.
  • Prepare and deliver compelling presentations to internal and external stakeholders.

Skills & Expertise

Advertising & Promotion

Brand Marketing

Brand Planning/ Development

Branding

Digital Marketing

Market Research

Marketing

Compensation & Other Benefits

  • Medical allowance, Performance bonus, Profit share, Provident fund, Insurance
  • Salary Review: Yearly
  • Festival Bonus: 2

Hospitalization allowance as per the company policy, LFA.

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka (GULSHAN 2)

Source link

To apply for this job email your details to admin@chakricircular.com