Jamuna Electronics & Automobiles Ltd (Jamuna Group)
Jamuna Electronics & Automobiles Ltd (Jamuna Group)
Jamuna Electronics & Automobiles Ltd (Jamuna Group)
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Summary
- Vacancy: 02
- Age: at least 28 years
- Location: Dhaka
- Experience: At least 5 years
- Published: 3 Sep 2024
Requirements
Education
- Bachelor’s degree in Marketing, Communications, Business, or a related field (Master’s degree is a plus)
Experience
- At least 5 years
- The applicants should have experience in the following business area(s):
Advertising Agency, Electronic Equipment/Home Appliances, Group of Companies, Automobile
Additional Requirements
- Age at least 28 years
- Candidates experienced on electronics industry will get preference
- Experience managing a brand across multiple markets
- Creative thinker and problem solver
- Strategic thinker able to identify long-term opportunities and trends.
Responsibilities & Context
Job Context:
- The Deputy Manager/Manager in Brand Communication is responsible for developing and implementing brand communication strategies that align with the company’s overall marketing and business objectives. This role involves collaborating with cross-functional teams, overseeing creative campaigns, managing brand consistency, and ensuring effective communication across various channels.
Job Responsibilities:
- Collaborate with the marketing and senior management teams to develop and refine the brand’s communication strategy.
- Ensure brand messaging is consistent across all communication channels and touchpoints.
- Conduct market research to understand industry trends, target audience preferences, and competitors’ branding efforts.
- Conceptualize, plan, and execute creative brand campaigns that resonate with the target audience and reinforce the brand’s identity.
- Work closely with creative teams (designers, copywriters, content creators) to develop compelling visuals, content, and storytelling elements for campaigns.
- Create and review engaging and persuasive content for various communication channels, such as social media, website, print materials, and press releases.
- Ensure all content maintains brand voice, style, and consistency.
- Cultivate and maintain relationships with media outlets, journalists, and influencers to secure coverage and mentions for the brand.
- Draft and distribute press releases, manage media inquiries, and coordinate interviews.
- Manage the brand’s online presence, including social media platforms, by developing and executing content calendars and engagement strategies.
- Monitor online conversations and respond to customer feedback and inquiries in a timely and professional manner.
- Collaborate with internal departments to ensure alignment of brand messaging across the organization.
- Provide brand guidelines and training to employees to ensure consistent representation of the brand.
- Monitor and analyze the performance of brand communication efforts using relevant metrics and analytics tools.
- Generate regular reports to assess the effectiveness of campaigns and recommend improvements.
- Assist in creating and managing budgets for brand communication initiatives, ensuring optimal allocation of resources.
Skills & Expertise
Advertising
Branding
Brand Communication
Brand Planning/ Development
Promotion and Branding
Compensation & Other Benefits
- Competitive remuneration package will be offered for the deserving candidate.
- Friendly working environment.
- Flexibility in working surrounding.
- Other facilities as per company policy.
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka