digital Marketing Expart

Safeway Consultancy

 

Safeway Consultancy

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Summary

• Vacancy: —
• Age: 25 to 40 years
• Location: Dhaka, Dhaka (Badda …
• Experience: 3 to 5 years
• Published: 18 Dec 2024

 

Requirements

Education

• Diploma in Computer, Bachelor of Computer Application (BCA)
• Digital Marketing

Experience

• 3 to 5 years
• The applicants should have experience in the following business area(s):
  Travel Agent, Tour Operator, Immigration/Visa Processing

Additional Requirements

• Age 25 to 40 years

Responsibilities & Context

Strategy Development

• Design and implement effective social media strategies aligned with business goals.
• Conduct competitor analysis and market research to identify opportunities for growth.

  Content Creation and Management

• Develop, curate, and publish engaging and high-quality content across various social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
• Ensure content is consistent in style, tone, and branding.
• Collaborate with design teams to produce creative visuals and multimedia content.

  Campaign Management

• Plan, execute, and optimize paid advertising campaigns on social media platforms.
• Monitor ad performance and adjust strategies to maximize ROI and meet KPIs.
• Track budgets and ensure cost-effective ad spend.

  Community Engagement

• Engage with followers by responding to comments, messages, and reviews promptly and professionally.
• Build and maintain strong relationships with the audience to foster brand loyalty.
• Implement community-building strategies to grow followers organically.

  Analytics and Reporting

• Monitor and analyze performance metrics (e.g., engagement rates, reach, clicks, conversions).
• Prepare regular reports on campaign success and provide actionable insights for improvement.
• Use analytics tools (Google Analytics, Meta Insights, etc.) to measure the impact of social media strategies.

  Collaboration and Coordination

• Work closely with marketing, sales, and product teams to align social media initiatives with overall marketing campaigns.
• Collaborate with influencers and partners for brand promotion.
• Stay updated on industry trends and new platform features to implement innovative marketing ideas.

  SEO and Social Media Optimization

• Ensure social media content aligns with SEO goals and includes relevant keywords and hashtags.
• Optimize profiles for maximum visibility and engagement.

  Crisis Management

• Address negative feedback or issues tactfully to maintain a positive brand reputation.
• Prepare contingency plans for managing potential social media crises.

  Job Context

• This role is vital for businesses aiming to establish a robust online presence, drive brand awareness, and generate leads through social media platforms.
• The digital marketing expert is expected to stay adaptable in a fast-paced environment and leverage cutting-edge tools and technologies to meet business objectives.

Skills & Expertise

Digital Marketing

Digital Marketing (Social Media Marketing)

Digital marketing expert

Compensation & Other Benefits

• Mobile bill
• Salary Review: Half Yearly
• Festival Bonus: 2

Workplace

Work at office

Employment Status

Full Time

Gender

Only Male

Job Location

Dhaka, Dhaka (Badda, Gulshan, Rampura)

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