Digital Marketing Manager

JRF Intelligence Limited

JRF Intelligence Limited

 

JRF Intelligence Limited

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Summary

  • Vacancy: 01
  • Age: 25 to 40 years
  • Location: Dhaka (Banani)
  • Maximum Salary: Tk. 50000 (Monthly)
  • Experience: 3 to 7 years
  • Published: 19 May 2024

 

Requirements

Education

  • Bachelor/Honors

Experience

  • 3 to 7 years
  • The applicants should have experience in the following business area(s):
    Software Company, IT Enabled Service

Additional Requirements

  • Age 25 to 40 years

Responsibilities & Context

Job Summary: The candidate will play a crucial role in developing, implementing, and managing our overall digital marketing strategy, ensuring flawless execution. This individual will oversee the planning and execution of all digital marketing campaigns, including SEO/SEM, SMS marketing, social media initiatives, and display advertising campaigns.

  • Develop and implement a comprehensive digital marketing strategy to drive online traffic and customer acquisition for our group of companies.
  • Measure and report performance of all digital marketing efforts and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spending and performance based on the insights.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels.
  • Plan, lead and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising:
  • Online Advertising: Plan and execute online advertising campaigns across various platforms, such as Google Ads, social media advertising (Facebook, Instagram, Twitter, LinkedIn), display advertising networks, and other relevant ad networks. Monitor campaign performance, optimize ad placements, and manage budgets effectively to achieve desired results.
  • Content Marketing: Create and manage content marketing initiatives, including blog posts, articles, videos, infographics, and other relevant content formats. Ensure content is engaging, informative, and optimized for search engines. Promote content through various channels, such as social media, email marketing, and influencer outreach.
  • Social Media Marketing: Develop and implement social media strategies to engage with the target audience, build brand awareness, and drive traffic to the company’s website or landing pages. Create and curate compelling content, schedule posts, monitor social media platforms, and analyze performance metrics to optimize social media campaigns.
  • Email Marketing: Plan and execute email marketing campaigns to nurture leads, engage with customers, and promote products or services. Develop email marketing strategies, create email templates, manage subscriber lists, and track email campaign performance.
  • Website Management: Coordinate with web development teams or agencies to ensure the website is optimized for user experience, mobile responsiveness, and conversion rate optimization (CRO). Regularly monitor website analytics, track performance metrics, and implement necessary changes to improve website performance and user engagement.

Skills & Expertise

Customer Relationship Management (CRM)

Email Marketing

Leadership and Good Communication skill.

Market Research and Development

Mobile Marketing

SEO and Digital Marketing

Social Media Management

Strategic thinking and Planning skill

Compensation & Other Benefits

  • Weekly 2 holidays
  • Salary Review: Yearly
  • Festival Bonus: 2
  • Opportunities for professional growth and development.
  • Dynamic and collaborative work environment.

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka (Banani)

Source link

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