Digital Marketing Manger

World IT Ltd.

World IT Ltd.

 

World IT Ltd.

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Summary

  • Vacancy: 2
  • Age: at least 25 years
  • Location: Dhaka (Dhanmondi)
  • Salary: Tk. 20000 – 35000 (Monthly)
  • Experience: At least 5 years
  • Published: 20 Jan 2025

 

Requirements

Education

  • Bachelor of Science (BSc) in Computer Science & Engineering, Bachelor of Science (BSc) in Information Engineering, Bachelor of Science (BSc) in Information Technology

Experience

  • At least 5 years
  • The applicants should have experience in the following business area(s):
    Advertising Agency, Software Company, IT Enabled Service, Business-to-Business (B2B) Software and Services Startup, Advertising Technology (AdTech) Startup

Additional Requirements

  • Age at least 25 years

Responsibilities & Context

About World IT Ltd.:

World IT Ltd. is an IT service company offering cutting-edge solutions in Digital Marketing, SEO, Graphics, IT Solutions, App Development, and Core Level Development. We focus on delivering innovative services to clients worldwide. Join us to lead a digital marketing team and drive our brand to greater heights.

Job Requirements & Responsibilities:

As the Digital Marketing Manager at World IT Ltd., you will be responsible for:

  • Strategic Planning & Execution:
    • Developing and implementing comprehensive digital marketing strategies aligned with business goals.
    • Managing marketing budgets effectively to ensure ROI optimization.
    • Planning and executing marketing campaigns across multiple channels, including SEO, SEM, social media, email, and content marketing.
  • IT-Specific Expertise:
    • Collaborating with the technical team to deeply understand services like digital transformation, custom app development, and core development.
    • Designing campaigns that highlight World IT Ltd.’s technical expertise and track record.
    • Conducting detailed market analysis to identify niche IT client segments and opportunities.
    • Supporting the sales team by generating leads and providing industry-relevant marketing assets.
    • Staying updated on emerging IT trends, such as AI, blockchain, and cloud computing, to integrate them into marketing strategies.
    • Knowledge about IT products and services of leading tech companies. e.g. Microsoft, Cisco, RedHat, Oracle, Nvidia, Google, Intel etc.
  • Team Leadership & Coordination:
    • Leading, training and mentoring the digital marketing team to achieve performance goals.
    • Collaborating with other departments (e.g., graphics, IT solutions) to ensure cohesive campaign delivery.
    • Setting KPIs for team members and monitoring their progress.
  • Campaign Management:
    • Designing, executing, and monitoring targeted digital marketing campaigns based on client needs & requirements.
    • Overseeing content creation, including blogs, ads, social media posts, and website copy.
    • Conducting market research to identify industry trends and opportunities.
  • Analytics
    • Analyzing campaign performance using relevant tech-tools and presenting insights to stakeholders.
    • Continuously optimizing campaigns based on performance data.
    • Generate and present service reports regularly based on optimized time frequency.
  • Brand Growth & Management:
    • Strengthening World IT’s online presence and global brand image.
    • Driving lead generation and customer acquisition strategies to support sales goals.
    • Creating high-value, thought-leadership content like whitepapers, blogs, and case studies to establish expertise in the digital marketing field.
  • Requirements:
    • Preferred Degrees: Bachelor’s/Master’s in Computer Science (CSE), Information Technology (IT), Software Engineering, or related fields.
    • 5+ years of experience in digital marketing, with at least 2 years in a managerial role.
    • Proven experience with tools like Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and similar platforms.
    • Strong understanding of IT services and emerging technologies of software development and relevant marketplaces.
    • Excellent communication, analytical, and leadership skills.
    • Ability to work in a client based global IT environment.
    • Proven expertise in managing Digital Marketing projects and securing clients through online marketplaces such as Upwork, Fiverr, Freelancer and Toptal etc.
  • To get a direct interview call, make a 6 months plan as a Digital Marketing Manger based on the following scenario and forward the file as “yournumber_witDMP6.pptx” to [email protected] including a cover letter about your future goal.

    The scenario:

    Consider that you have 10 members in your team: 3 Digital Marketing Executives, 2 Content Writers, 2 Graphics Designers, 1 UI/UX Designer, 1 Social Media Specialist & 1 Video Editor. Your client is a “Smart TV” manufacturer and has business in Finland, Bangladesh and Korea. The client has no fix budget but just wants 20% profit, so your proposal should consider the ad campaign ROI with 20% profit margin. Per unit cost of the “Smart TV” is 40K BDT / 350 Euro / 600K South Korean Won. Your plan must focus precisely on your teams sustainability, clients profit, timeliness & task management. You can enlarge your team or can prune based on your need.

Skills & Expertise

Conversion Rate Optimization (CRO)

Data Analytics

Digital Marketing

Digital Marketing (Social Media Marketing)

fiverr

Market Research

Search Engine Optimization (SEO)

SEMRUSH

Social Media Marketing (SMM)

UpWork

Compensation & Other Benefits

  • Mobile bill, Performance bonus, Profit share
  • Salary Review: Yearly
  • Lunch Facilities: Partially Subsidize
  • Festival Bonus: 2

-Competitive salary package based on experience.

-Opportunities for professional growth and international exposure.

-A collaborative and dynamic work environment.

-Access to the latest tools and technologies.

Employment Status

Full Time

Job Location

Dhaka (Dhanmondi)

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To apply for this job email your details to admin@chakricircular.com