A Leading Daily Newspaper
A Leading Daily Newspaper
A Leading Daily Newspaper
Follow
More jobs from this company
Summary
- Vacancy: 1
- Age: at least 40 years
- Location: Dhaka
- Minimum Salary: Negotiable
- Experience: At least 15 years
- Published: 24 Apr 2025
Requirements
Education
- Bachelor of Commerce (BCom) in Marketing, Master of Business Administration (MBA) in Marketing
Experience
- At least 15 years
- The applicants should have experience in the following business area(s):
Advertising Agency, Newspaper/Magazine, Online Newspaper/ News Portal
Additional Requirements
- Age at least 40 years
- At least 15 years of experience in Advertisement and Marketing with a proven track record of leadership and success in Print & Digital media.
- Strong understanding of advertising and marketing strategies, both traditional and digital.
- Experience in media sales and client management.
- Excellent leadership, communication and negotiation skills.
- Knowledge of digital marketing tools and platforms (SEO, social media, Google Analytics).
- Ability to analyze data and derive actionable insights.
- Proficiency in both Bengali and English.
- Strong analytical, organizational and project management skills.
Responsibilities & Context
We are looking for a dynamic and experienced Head of Advertisement & Marketing to lead and oversee all activities of the department of a flourishing newspaper and a promising digital platform. The position shall remain responsible for building strong client relationships, optimizing marketing campaigns, ensuring consistent branding across all channels and achieving business objectives.
Key Responsibilities:
Strategic Planning:
- Develop and execute comprehensive marketing and advertising strategies to enhance brand visibility and market share.
- Lead efforts to attract new customers while maintaining a strong relationship with existing clients.
Team Leadership:
- Lead and manage the marketing and advertising team, ensuring alignment with company objectives and fostering a creative, results-driven culture.
Advertising Sales:
- Oversee the advertisement sales team, ensuring sales targets are met and driving growth in both print and digital advertising.
Brand Management:
- Ensure consistent branding across all platforms (print, digital, social media), maintaining the newspaper’s image as a leading source of information.
Campaign Management:
- Plan, execute and optimize marketing campaigns (traditional and digital) to increase brand awareness and advertising revenue.
Client Relationship Management:
- Build and maintain strong relationships with key advertisers, agencies and clients. Identify new business opportunities and negotiate advertising contracts.
Market Research & Analysis:
- Conduct market research to understand audience behavior, competitor strategies and advertising trends.
- Use insights to optimize campaigns and ad products.
Budget Management:
- Develop and manage the marketing and advertising budget, ensuring that funds are allocated effectively and efficiently.
Digital Marketing:
- Lead the digital marketing initiatives to expand online readership and increase ad sales through digital channels, including social media, SEO etc.
Reporting:
- Provide regular reports on marketing and advertising performance to senior management, highlighting key metrics, insights and areas for improvement.
Skills & Expertise
Advertising & Promotion
Communication
Customer Relationship Management
Digital Marketing (Social Media Marketing)
Interpersonal Skills
Leadership
Negotiation Skills
Online News Portal
Sales & Marketing
SEO and Digital Marketing
Compensation & Other Benefits
- Salary Review: Yearly
- Festival Bonus: 2
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka
To apply for this job email your details to admin@chakricircular.com