AKS Khan Pharmaceuticals Limited
AKS Khan Pharmaceuticals Limited
AKS Khan Pharmaceuticals Limited
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Summary
- Vacancy: 1
- Age: at most 40 years
- Location: Dhaka
- Salary: Negotiable
- Experience: At least 6 years
- Published: 28 Aug 2024
Requirements
Education
- Bachelor/Honors
Experience
- At least 6 years
- The applicants should have experience in the following business area(s):
Hospital, Pharmaceutical/Medicine Companies, Diagnostic Centre, Healthcare Startup
Additional Requirements
- Age at most 40 years
- 6 years of experience in marketing, within the healthcare or diagnostic sector is must.
- Experience with Electronic Medical Records (EMR) and understanding of its operation, role in marketing and customer engagement.
- Strong understanding of brand management principles and marketing strategies.
- Excellent communication, interpersonal, and project management skills.
- Proficiency in digital marketing tools, CRM software, and marketing analytics.
- Ability to work collaboratively in a fast-paced environment.
Responsibilities & Context
Marketing Strategy and Execution:
- Assist in the development and execution of marketing strategies that promote AKS Healthcare’s and diagnostic services.
- Support the planning and implementation of marketing campaigns across digital, social media, and traditional channels.
- Collaborate with cross-functional teams to ensure marketing activities align with the overall business objectives.
Brand Management:
- Assist in maintaining and enhancing the AKS Healthcare brand image through consistent messaging and visual identity.
- Support the creation and management of brand assets, including marketing materials, promotional content, and digital assets.
- Monitor brand performance and recommend adjustments to strategies to ensure brand objectives are met.
Electronic Medical Record (EMR) Management:
- Collaborate with IT, Technology Vendor and Operations teams to ensure the effective implementation, integration and management of Electronic Medical Records (EMR) of AKS Healthcare.
- Arrange and conduct Training of EMR to the relevant staff for all the clinics of AKS Healthcare.
- Leverage EMR data to inform marketing strategies, improve customer targeting, and enhance service and package offerings.
- Ensure that all marketing activities involving EMR data comply with regulatory requirements and maintain patient confidentiality.
Customer Engagement and Experience:
- Support the development and execution of customer engagement initiatives that enhance patient experience and foster brand loyalty.
- Utilize EMR data to personalize marketing efforts and improve customer communication strategies.
- Monitor customer feedback and collaborate with relevant teams to address any issues or concerns.
Market Research and Analysis:
- Conduct market research to understand industry trends, customer needs, and competitive landscape.
- Use insights to support the development of marketing strategies and identify opportunities for growth.
- Prepare regular reports on marketing performance, customer insights, and market trends.
Collaboration and Coordination:
- Work closely with the Sales, Operations teams to ensure marketing initiatives are effectively executed.
- Coordinate with external vendors, agencies, and partners to support marketing activities.
Skills & Expertise
Customer Engagement
EMR Software
Growth Hacking
Health Camp
Health promotion
Healthcare Sector
Market Research
Product Brand Management
Compensation & Other Benefits
- Mobile bill, Weekly 2 holidays
- Lunch Facilities: Partially Subsidize
- Salary Review: Yearly
- Festival Bonus: 2
- Leave Encashment
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka