Epyllion Group
Epyllion Group
Epyllion Group
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Summary
- Vacancy: 01
- Age: at least 30 years
- Location: Dhaka (Tejgaon Industrial Area)
- Salary: Negotiable
- Experience: At least 8 years
- Published: 22 Sep 2024
Requirements
Education
- Master’s Degree in Business, preferably with a Major in Marketing from a reputed Public/Private University.
Experience
- At least 8 years
- The applicants should have experience in the following business area(s):
Retail Store, Group of Companies
Additional Requirements
- Age at least 30 years
- Tech & social media savvy & Knack for Fashion.
- Knack for coming up with creative ideas and campaigns. Analytical thinking & creative storytelling.
- Proactive, Strong Communication & Interpersonal Skills are required
- Focus on Data driven approach.
- Team oriented, collaboration & relationship management.
- Preference Proven Work Experience and Agency Experience.
Responsibilities & Context
Planning:
- Design, schedule, and execute the Marketing activities (Event & Activation, Digital) as per the Marketing plan agreed upon with the brands.
- Design the launch plan presentation for the brands & present to management for approval.
- Collaborate & contribute with the team in Content Creation Planning. Guide Team to ensure effective engaging content & flawless execution.
Events & Activation:
- Develop customer’s engagement strategies in outlet and execute effectively.
- Bringing alive the spirit of the brand through 360-degree events, sponsorships, activations etc.
- Prepare quarterly/ half yearly/ yearly Event calendar, proposal and budget in coordination with brand and digital team.
- Guide team to manage and implement launch events like selection of the venue, production of the set-up, monitoring of the budget, guests list and PR releases to editors for the main launches.
Outlet Branding:
- Ensure on time Outlet season wise brand image change & updating as per plan.
- Ensure for Effective branding activation (Bill board, signage etc) as per the outlet location.
Digital Marketing:
- Lead & guide Digital team to set objectives, goals and strategies for season’s campaign & communication.
- Ensure & review effective digital ROI report of each campaign and season & submit to management.
CRM:
- Ensure, guide & assist Team members for proper customer database & develop new strategies to increase the base.
- Lead partnership activations with existing partners, outlet events and activation.
- Implement customer engagement strategies by collaboration of cross functional teams like Sales.
- Ensure dynamic reporting by analyzing customer data, support & service & present management time to time along with way forward plan.
PR
- Formulate PR plans & strategies.
- Enhance Brand’s voice & presence through online & offline Channels.
- Build strategic relationships and partner with key industry players, agencies and vendors
- Ensure Effective PR management with latest PR trends & best practice.
- Coordinate and negotiate with the magazines to get PR coverage including Ads and advertorial
Budget Management
- Prepare marketing budget on a quarterly and annual basis and allocate funds effectively.
- Guide concern Team to ensure effective utilization of budget.
- Dept. Budget/Expense report generate monthly & forecast future utilization effectively.
- Analyze the marketing campaigns by brand and prepare a detailed report after the execution of the activities.
Dynamic Report
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
- Review seasonal, monthly and campaign based digital performance reports of all Channels and submit to management with future suggestions.
Skills & Expertise
Communication
Customer Relationship Management
Digital Marketing
outlet Branding
Public Relations
Compensation & Other Benefits
- Mobile bill, Tour allowance, Gratuity, Insurance
- Salary Review: Yearly
- Festival Bonus: 2
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka (Tejgaon Industrial Area)