A Reputed Agro Chemical Company
A Reputed Agro Chemical Company
Marketing Manager
A Reputed Agro Chemical Company
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Summary
- Vacancy: 01
- Age: 35 to 45 years
- Location: Dhaka
- Salary: Negotiable
- Experience: At least 8 years
- Published: 4 May 2024
Requirements
Education
- Master of Science (MSc)
- MSc in Zoology, Botany or Biological Science from any reputed university.
- MBA from IBA (DU) will be preferred.
Experience
- At least 8 years
Additional Requirements
- Age 35 to 45 years
- Practical experience of implementing marketing concept of Bangladesh Pesticide Industry would be an added advantage.
- Conduct group discussion country-wide with farmers, retailers or distributors aimed to educate and attract them on company’s product portfolio.
- Prepare training modules and execute systematically to enhance the skill of company officials in the area of sales & marketing.
- Brand Planning/ Development, Business Development and Market Research.
- The candidate having exposure in Crop Protection Products/Pesticides will have preference.
- Should be self motivated, energetic & capable to work under pressure. Command competent verbal and written English & Bengali communication skills. Adept at using MS Word, PowerPoint, Excel and other relevant software.
- Should be prepared to travel across the country as and when required.
- Should not have any chronic disease such as serious Diabetes, hypertension which affects work performance and travelling.
- Have an attitude that inspires, achieves and aspires.
Responsibilities & Context
- To maximize market share, revenue target achievement and profitability in the company’s selected markets.
- To be responsible for Sales & Marketing and promoting the products of the company and also In-Charge of the Sales and Marketing / Pilot Project & take all possible actions to enhance sales of products in different parts of the country.
- To formulate marketing strategies and actions plan in line with the company’s direction to expand its business in the designated division/region/area/territory.
- To lead, guide and well motivated Sales and Marketing Team in their daily execution of Marketing/sales tasks & activities towards achieving the team’s monthly, quarterly and yearly KPM targets.
- To get to know and participate in Marketing/sales events which will increase brand awareness, contact expansion and idea generation.
- To conduct product and marketing training of new Marketing Force joining the team.
- To analyze consumer trend, to collect information on the growing needs, to identify consumer and product category, as the future source of growth.
- To assist in budgeting and developing business and make an effective communication plan.
- Prepare a monthly product wise & crop wise revenue target of crop care products based on cropping area and cropping intensity.
- Develop Territory & Regional mapping based on high value cropping and intensity to get optimum output from a Territory/ Region.
- Prepare crop wise complete solution package of crop care products with the help of Entomologist and pathologist.
- Develop brand building instruments including cropping programs & crop-wise promotional campaign.
- Provide training of the sales team on changes in the cropping pattern, market penetration strategies and market development plans.
- Improving access to practical, farmer friendly information and resources- using factsheets, online knowledge hubs, social media and mobile advisory services.
- Presenting seminars, meetings and other designated functions that require corporate presence in the area of farm production operations and management.
- Coordinate the organization’s marketing efforts by designing & developing promotional materials such as leaflet, poster, brochures or catalogs and other communication materials.
- Providing timely feedback to the management that affect crop protection operations based on future changes in the industry.
- To conduct market research to identify new business development opportunities.
- Any other assignment not detailed herein & felt conducive by Management as and when necessary.
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka