Marketing Plan & Research Executive – Briz Apparel Group, Australia

Briz Apparel Group Ltd

Briz Apparel Group Ltd

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Summary

• Vacancy: 1
• Age: at least 25 years
• Location: Dhaka (Shewrapara)
• Salary: Tk. 40000 – 60000 (Monthly)
• Experience: At least 5 years
• Published: 14 Feb 2025

Requirements

Education

• Bachelor’s in Marketing or similar.
• Having an MBA will be an advantage.

Experience

• At least 5 years
• The applicants should have experience in the following business area(s):
  Direct Selling/Marketing Service Company, Boutique/ Fashion

Additional Requirements

• Age at least 25 years

• A minimum 5 years of professional experience.
• Proven experience as a Marketing Planner or in a similar role.
• Strong understanding of digital marketing channels, including Google Ads, social media advertising, email marketing, and website marketing.
• Excellent market research and analytical skills.
• Demonstrated ability to develop and implement successful marketing plans.
• Exceptional content creation and communication skills.
• Strong organizational and project management skills.
• Ability to work independently and as part of a team.
• Experience in apparel industry will be an added advantage.
• High level of reading and writing skills in English

Responsibilities & Context

Briz Apparel Group, an Australian company, is seeking a highly motivated and experienced Marketing Planner to join our growing team in Dhaka office, Bangladesh. This is a fantastic opportunity to play a pivotal role in shaping our marketing strategy and driving business growth.

Location: Shewrapara, Mirpur, Dhaka

Employment Status: Full-time office based or Hybrid.

About the Role:

As our Marketing Planner and researcher, you will be the strategic engine behind our advertising and marketing efforts. You will be responsible for developing and implementing comprehensive marketing plans across various channels, ensuring alignment with our business objectives. You will work closely with our dedicated advertising team, providing them with clear direction and support to execute campaigns effectively.

Responsibilities:

• Marketing Strategy & Planning: Develop and execute comprehensive marketing plans encompassing Google Ads, social media advertising, catalogue marketing, email marketing, and website-based marketing. Create a detailed marketing calendar outlining all planned activities.
• Market & Product Research: Conduct thorough market research and product analysis to identify opportunities, assess product performance, and recommend strategies for product development and portfolio optimization. Analyse market trends, competitor activities, and customer preferences to inform marketing decisions. Present findings and recommendations to the Director.
• Content Creation: Develop engaging and informative content for our website, social media platforms, marketing materials, and other relevant channels. Ensure content is aligned with our brand voice and marketing objectives.
• Collaboration & Communication: Liaise effectively with the ad campaign manager to ensure seamless execution of marketing plans. Communicate clearly and proactively with internal teams and external stakeholders.
• Performance Analysis: Monitor and analyze the performance of marketing campaigns, identifying areas for improvement and making data-driven recommendations to optimize ROI.

Compensation & Other Benefits

Performance Bonus.
Weekly 2 days off.
Yearly Salary Review.
Two Festival Bonuses.
Baby Bonus.

Employment Status

Full Time

Job Location

Dhaka (Shewrapara)

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