MTO – Brand

RFL Group

RFL Group

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Summary

• Vacancy: 4
• Age: 22 to 30 years
• Location: Dhaka (Badda)
• Maximum Salary: Negotiable
• Published: 5 Feb 2025

Requirements

Education

• Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing

Additional Requirements

• Age 22 to 30 years

Responsibilities & Context

Job Circular: Management Trainee Officer – Brand

Overview:

RFL Group, a leading local conglomerate with a rich legacy in the industry, renowned for its commitment to quality and innovation, is seeking for “Management Trainee Officer – Brand” to oversee its marketing department. We value integrity, collaboration, and continuous improvement which drives RFL Group an exciting place to work for professionals eager to make a meaningful impact.

Key Responsibilities:

• Assist in crafting and executing ATL (Above-the-Line), BTL (Below-the-Line), and TTL (Through-the-Line) marketing strategies to maximize brand reach and engagement.
• Contribute to the planning and execution of dynamic marketing initiatives that align with brand goals and market demands.
• Support the development and management of innovative digital marketing campaigns across various platforms, including social media, email, and web.
• Create and optimize compelling content for promotional activities, ensuring consistency across all communication channels.
• Collaborate in shaping brand differentiation strategies to establish and sustain a unique market presence.
• Assist in planning and executing impactful brand campaigns across diverse channels to enhance brand recognition and loyalty.
• Conduct thorough market research to understand consumer behavior, industry trends, and competitor strategies.
• Analyze findings to identify opportunities for new branding strategies and improvements.

Skills & Expertise

Fluent in written and spoken Bengali-English.

Good at Microsoft Word and Microsoft Excel

Good communication skills

Problem Solving Ability

Quick Learning Ability

Compensation & Other Benefits

• Mobile bill, Tour allowance, Credit card, Performance bonus, Provident fund
• Lunch Facilities: Partially Subsidize
• Salary Review: Yearly
• Festival Bonus: 2

• Pick Up & Drop Off Facilities
• Salary increment after successful completion of 06 month probation period
• Credit Purchase facilities with discounts in PRAN-RFL outlets

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka (Badda)

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