Senior Executive, Media Buying

Daosheng Enterprise Development Co. Ltd.

Daosheng Enterprise Development Co. Ltd.

Daosheng Enterprise Development Co. Ltd.

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Summary

  • Vacancy: 2
  • Age: 23 to 30 years
  • Location: Dhaka (GULSHAN 1)
  • Salary: Negotiable
  • Experience: 2 to 5 years
  • Published: 20 Nov 2024

Requirements

Education

  • Bachelor of Business Administration (BBA) in Marketing

    Experience

    • 2 to 5 years

    Additional Requirements

    • Age 23 to 30 years

    Responsibilities & Context

    • Design and implement data-driven media plans that align with campaign objectives, ensuring optimal reach and engagement.
    • Measure and analyze the effectiveness of media placements across digital and traditional channels; make data-backed adjustments for continuous improvement.
    • Collaborate with and manage media buying agencies, ensuring seamless execution, cost efficiency, and adherence to brand standards.
    • Conduct detailed audience research to define and refine target demographics, psychographics, and media preferences.
    • Monitor competitor media strategies and identify opportunities for competitive advantage.
    • Plan and execute media buys across a mix of global and local platforms, including Google, Facebook, TikTok, YouTube, and traditional media where relevant.
    • Work closely with internal teams, including creative, digital, and product marketing, to ensure cohesive and impactful campaigns.

    Skills & Expertise

    Media Planning/ Media Buying

    Workplace

    Work at office

    Employment Status

    Full Time

    Job Location

    Dhaka (GULSHAN 1)

    Source link

    To apply for this job email your details to admin@chakricircular.com