Sr. Executive / Specialist – Marketing & Communications

ISHO Limited

 

ISHO Limited

Follow

More jobs from this company

Summary

• Vacancy: —
• Location: Dhaka (Banani)
• Salary: Negotiable
• Experience: 3 to 6 years
• Published: 27 Aug 2024

 

Requirements

Experience

• 3 to 6 years
• The applicants should have experience in the following business area(s):
  Restaurant, Furniture

Additional Requirements

• Bachelor’s degree in business administration (BBA) with a focus on Marketing or a related field.
• At least 4 years of experience in digital marketing and brand communication, with a background in the restaurant and furniture industries preferred.
• Proven expertise in digital marketing strategies, tools, and platforms.
• Strong analytical skills to interpret market research data and make data-driven decisions.
• Proficiency in relevant software and tools for branding and marketing.

Responsibilities & Context

• Conduct market research of fusion food trends and competitive analysis to identify trends, customer preferences, and opportunities for brand differentiation. Utilize this data to inform strategic decisions and marketing initiatives.

• Work closely with marketing teams and senior management to develop and implement branding strategies. Define target audiences, positioning, messaging, and visual identity of ISHO & IZAKAYA.

• Manage digital marketing campaigns across various channels including social media, email marketing, content marketing, and online advertising to drive brand visibility and customer engagement for ISHO & IZAKAYA.

• Create compelling and consistent newsletter that aligns with brand messaging for different clients.

• Ensure consistent brand messaging and visual identity across all marketing channels. Monitor brand compliance and provide guidance to internal teams and external partners to maintain brand standards.

• Identify and initiate partnerships with relevant influencers, bloggers, and local communities to enhance brand visibility and foster brand advocacy.

• Track and analyze key performance indicators (KPIs) related to branding and marketing initiatives. Prepare regular reports and presentations to communicate results and insights to senior management.

Skills & Expertise

Excellent communication skill

Market Research

Proactive and Positive attitude

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka (Banani)

Job Highlights

ISHO is the no. 1 online furniture and lifestyle brand in Bangladesh. Although we have only been around for about 5 years, we have disrupted the local market with our data driven designs & strong philosophy of being a vertically integrated business.

Source link