Guardian Life Insurance Limited
Guardian Life Insurance Limited
Guardian Life Insurance Limited
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Summary
- Vacancy: —
- Location: Dhaka
- Maximum Salary: Negotiable
- Published: 28 May 2024
Requirements
Education
- BBA/MBA major in Marketing/Accounting/Finance & Banking/Banking & Insurance/Management or related field.
Additional Requirements
- 4+ years of experience in the service marketing field i.e telecom, MFS, bank, insurance, NBFI is preferable.
- Experience in agency management or, serving as the point of contact for the agency is required.
- Thorough understanding of marketing principles and practices, both theoretical and practical.
- Intermediate-level quantitative orientation.
- Have a proven track record of delivering business results.
- Highly organized and autonomous, but also collaborative and able to work cross-functionally.
- Comfortable and energized operating in a fast-paced environment and passionate about the product.
Responsibilities & Context
The purpose of this role is to spearhead the development and execution of targeted marketing campaigns across various channels, driving business objectives. By collaborating with cross-functional teams, the position ensures seamless campaign implementation. Additionally, it involves optimizing campaign performance through continuous monitoring and performance tracking. Furthermore, the role focuses on generating leads through demand-generation campaigns and providing insightful reporting and analysis to improve marketing initiatives.
- Develop and execute end-to-end targeted marketing campaigns across various channels to achieve business objectives.
- Collaborate with cross-functional teams to ensure seamless campaign implementation.
- Efficiently manage and operate creative, digital, media, and PR agencies.
- Continuously monitor and analyze campaign performance metrics, making data-driven recommendations for optimization.
- Collaborate with business teams to craft and execute demand-generation campaigns.
- Contribute ideas and strategies to optimize campaign effectiveness and drive lead generation.
- Prepare and present regular reports on campaign performance, providing insights and recommendations for improvement.
- Use analytic tools to measure the success of marketing initiatives.
Compensation & Other Benefits
- T/A, Mobile bill, Medical allowance, Performance bonus, Provident fund, Weekly 2 holidays, Insurance, Gratuity
- Salary Review: Yearly
- Lunch Facilities: Partially Subsidize
- Festival Bonus: 2
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka