Sr. Manager, Brand/Marketing

Akij Group

Akij Group

Akij Group

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Summary

  • Vacancy: 01
  • Age: 40 to 45 years
  • Location: Dhaka
  • Salary: Negotiable
  • Experience: 12 to 15 years
  • Published: 3 Nov 2024

Requirements

Education

  • Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing

Experience

  • 12 to 15 years
  • The applicants should have experience in the following business area(s):
    Group of Companies

Additional Requirements

  • Age 40 to 45 years

Responsibilities & Context

  • Collaborate with stakeholders and other key players to establish brand objectives and strategies.
  • Analyze brand positioning and consumer insights.
  • Conduct market research to understand markets and determine how to position the brand.
  • Lead creative development to motivate the target audience to “take action”.
  • Suggest and implement creative ideas for marketing operations.
  • Assist in the development and optimization of marketing campaigns (product launching and promotion).
  • Liaise with other departments such as sales, product development, and other teams.
  • Evaluate competition, industry and market trends.
  • Generate reports on brand performance, sales, and all marketing projects.
  • Monitor and analyze market share trends, sales volumes, and competition.
  • Monitor marketing parameters such as distribution, pricing and POS to better position and optimize the company’s products and services.
  • Oversee new and ongoing marketing and advertising activities.
  • Analyze the gains of marketing campaigns and efforts, creating reports and providing recommendations to improve.
  • Align the company around the brand’s direction, choices and tactics

Skills & Expertise

Brand Marketing

Brand Planning/ Development

Brand Promotion

Branding Material design

Offline and Online Branding

Yearly Brand Budgeting

Employment Status

Full Time

Gender

Only Male

Job Location

Dhaka

Job Highlights

Permanent after successful completion of probation period.

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