AKASH Digital TV
AKASH Digital TV
AKASH Digital TV
Follow
More jobs from this company
Summary
- Vacancy: 1
- Age: 30 to 40 years
- Location: Dhaka
- Minimum Salary: Negotiable
- Experience: 5 to 10 years
- Published: 9 Dec 2024
Requirements
Education
- Bachelor of Business Administration (BBA) in Marketing, Bachelor of Social Science (BSS) in Economics, Bachelor of Science (BSc) in Statistics, Bachelor of Science (BSc) in Computer Science
Experience
- 5 to 10 years
- The applicants should have experience in the following business area(s):
Telecommunication, Financial Technology (Fintech) Startup, Advertising Technology (AdTech) Startup
Additional Requirements
- Age 30 to 40 years
Responsibilities & Context
User Growth & Engagement:
- Implement and run growth activities to increase user acquisition, drive engagement, and increase DAU and MAU.
- Analyses user behavior, including consumption patterns and preferences, optimize content recommendations and engagement tactics.
- Monitor and improve key metrics such as session length, DAU/MAU ratios, and minutes watched per user.
Revenue Optimization:
- Drive initiatives to increase ARPU through value-based pricing, upsell activities, and targeted offers for different user segments.
- Collaborate with finance and marketing to align promotional activities with pricing and revenue goals.
Pricing Strategy:
- Implement pricing strategies for subscriptions and pay-per-view content, balancing revenue growth with user acquisition and retention.
- Test, evaluate, and iterate on pricing models to understand elasticity, user conversion rates, and the impact on engagement and churn.
Performance Tracking:
- Track KPIs related to user growth, engagement, DAU, MAU, ARPU, and revenue performance.
- Generate insights through A/B testing and other statistical methods to evaluate the success of growth initiatives and identify areas for improvement.
Cross-Functional Collaboration:
- Partner with marketing to support campaigns that drive acquisition, retention, and engagement.
- Collaborate with engineering teams to enhance features and optimize user experience based on analytics.
- Work closely with content teams to align programming with user engagement goals, ensuring the right content mix for target demographics.
Skills & Expertise
Communication
Consumer Behavior Understanding
Cross Functional Collaboration
Digital Analysis
Growth Hacking
Project Management
Revenue Management
Statistical Data Analysis
Strategic Planning
Compensation & Other Benefits
- Mobile bill, Weekly 2 holidays, Gratuity
- Salary Review: Yearly
- Festival Bonus: 2
Office provided transportation
Insurance: Life, IPD and OPD
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka
To apply for this job email your details to admin@chakricircular.com