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Assistant General Manager (Brand & Communication)

N. Mohammad Group

 

N. Mohammad Group

Assistant General Manager (Brand & Communication)

N. Mohammad Group

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Summary

  • Vacancy: —
  • Age: 35 to 45 years
  • Location: Anywhere in Bangladesh
  • Salary: Negotiable
  • Experience: 5 to 10 years
  • Published: 23 Apr 2024

 

Requirements

Education

  • Master of Business Administration (MBA)
  • MBA / Master’s Degree in any discipline
  • Training / Trade Course: Branding

Experience

  • 5 to 10 years
  • The applicants should have experience in the following business area(s):
    Advertising Agency, Plastic/ Polymer Industry

Additional Requirements

  • Age 35 to 45 years
  • 5 to 7 years experience in the similar position is mandatory
  • Skills Required: Brand communication strategy, Brand Marketing, Brand Promotion and Development, Offline and Online Branding
  • The applicants should have experience in the following area(s): Brand Marketing, Brand Planning/Development, Brand Promotion and Development, Promotion and Branding
  • The applicants should have experience in the following business area(s): Advertising Agency, Polymer Industry, Manufacturing

Responsibilities & Context

  • Collaborate with stakeholders and other key players to establish brand objectives and strategies.
  • Conduct market research to understand markets and determine how to position the brand.
  • Suggest and implement creative ideas for marketing operations.
  • Assist in the development and optimization of marketing campaigns (product launching and promotion).
  • Liaise with other departments such as sales, product development, and other teams.
  • Evaluate competition, industry and market trends.
  • Generate reports on brand performance, sales, and all marketing projects.
  • Monitor and analyze market share trends, sales volumes, and competition.
  • Monitor marketing parameters such as distribution, pricing and POS to better position and optimize the company’s products and services.
  • Analyze the gains of marketing campaigns and efforts, creating reports and providing recommendations to improve.
  • Developing brands from scratch and finding out competitive edges.
  • Formulating competitive strategy and marketing mix to build up brand equity.
  • Making and implementing an annual marketing plan to achieve growth of market share.
  • Identifying business opportunities in terms of market potential and latent consumer demand.
  • Coordinating new product development as well as the extension of the existing product range.
  • Observing market trends and activities of the competitor brands on various platforms.
  • Forecasting demand and consumption of assigned products and SKUs.
  • Partaking in consumer and household research to understand usage and demand patterns.
  • Participation in media planning to ensure alignment with a marketing objective.
  • Involvement in regulatory matters in the relevant cases.
  • Visiting markets and consumer hubs to find out insights about purchase behavior.
  • Planning and executing all the events of the company.
  • Other operational tasks assigned by the supervisor and the management.

Skills & Expertise

Brand Communication

Brand Marketing

Brand Promotion

Compensation & Other Benefits

  • T/A, Mobile bill
  • Lunch Facilities: Partially Subsidize
  • Salary Review: Yearly
  • Festival Bonus: 2
  • Other benefits as per Company Policy.

Employment Status

Full Time

Job Location

Anywhere in Bangladesh

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