Brand Strategist

Akij Resources Limited

Akij Resources Limited


Akij Resources Limited


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  • Vacancy: —
  • Location: Dhaka
  • Salary: Negotiable
  • Experience: 3 to 7 years
  • Published: 1 Jul 2024




  • Bachelor’s Degree in Marketing, Communications, Public Relations, Business Administration


  • 3 to 7 years
  • The applicants should have experience in the following business area(s):
    Manufacturing (FMCG), Group of Companies

Responsibilities & Context

We are seeking a skilled and strategic Brand Manager to join our team. The ideal candidate will be responsible for developing and implementing a comprehensive brand strategy that aligns with our business goals and target audience.

  • Develop and implement a comprehensive brand strategy aligning with business goals and target audience.
  • Define brand identity, messaging, and positioning.
  • Create and maintain brand guidelines to ensure brand consistency across all touch points.
  • Conduct market research, competitor analysis, and brand audits to inform brand strategy.
  • Collaborate with marketing, design, and other departments to ensure cohesive brand representation.
  • Monitor and analyze brand performance and make necessary adjustments to strategies.
  • Stay updated on industry trends and competitor activities.

Skills & Expertise

Analytical and Decision making ability

Competitors Analysis

Critical and analytical thinking

Market Research and analysis

Problem solving and decision making

Strong communication and presentation skills

Compensation & Other Benefits

  • T/A, Medical allowance, Provident fund, Gratuity, Insurance
  • Salary Review: Yearly
  • Lunch Facilities: Partially Subsidize
  • Festival Bonus: 2

Earned Leave

Other benefits as per company policy


Work at office

Employment Status

Full Time

Job Location


Job Highlights

Strong understanding of branding principles and best practices.

Excellent analytical, communication, and project management skills.

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