#EANF#
Aftab Bahumukhi Farms Ltd.
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Summary
- Vacancy: —
- Location: Dhaka
- Salary: Negotiable
- Experience: At least 7 years
- Published: 3 Jun 2024
Requirements
Education
- Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing, Bachelor/Honors
Experience
- At least 7 years
- The applicants should have experience in the following business area(s):
Manufacturing (FMCG)
Responsibilities & Context
- Develop and implement comprehensive marketing strategies and plans that align with Aftab’s business objectives.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Collaborate with senior management to define marketing goals and KPIs.
- Enhance and maintain the Aftab brand, ensuring consistent messaging and visual identity across all marketing channels.
- Develop branding campaigns and initiatives to increase brand awareness and loyalty.
- Lead the marketing efforts for all product categories including DOC, cattle feed, poultry feed, and fish feed.
- Develop and manage product launch plans, promotional activities, and advertising campaigns.
- Work closely with the sales team to develop sales tools and collateral that support product sales.
- Oversee digital marketing efforts including social media, SEO, email marketing, and online advertising.
- Analyze digital marketing metrics and optimize campaigns to improve performance and ROI.
- Develop and implement customer engagement strategies to build strong relationships with key stakeholders including farmers, distributors, and retailers.
- Organize events, trade shows, and seminars to promote Aftab’s products and connect with customers.
- Develop and manage the marketing budget, ensuring efficient allocation of resources and achieving financial targets.
- Monitor and report on the effectiveness of marketing activities and their impact on sales and profitability.
Skills & Expertise
Brand Marketing
Compensation & Other Benefits
- Mobile bill, Tour allowance, Medical allowance, Provident fund, Weekly 2 holidays, Insurance, Gratuity
- Salary Review: Yearly
- Festival Bonus: 2
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka
Job Highlights
- Proven experience in developing and executing successful marketing strategies and campaigns.
- Strong understanding of market research and data analysis.
- Proficiency in digital marketing tools and platforms.